ALYSSA CARVO
Rec Sports Annual Report:
A Year of Moving Our Way.
This layout design for the 2024 Recreational Sports Annual Report aimed to tell a vibrant, human-centered story about movement, community, and well-being. Inspired by the theme “A Year of Moving Our Way in Pictures & Quotes,” I created a publication that highlights the diverse experiences and voices of those involved in Michigan Rec Sports, from student participants to personal trainers and program leaders.
The design approach focused on blending bold energy with a personal touch. I used hand-drawn typography, energetic page layouts, and vibrant photography to create visual momentum while staying rooted in the Michigan Rec Sports brand. Each section was color-coded and structured to reflect different program areas and achievements, supported by quotes, stats, and imagery that emphasize connection, motion, and purpose.
This project was both a creative challenge and a storytelling opportunity—merging design with community impact to celebrate a year of meaningful movement on campus.